Trustive’s Annual Report 2010-2011 Announces Significant Network Growth & the Reinforcement of a Data Savvy, ‘Net-centric’ Culture
Trustive, a leading international WiFi access provider and No1 in Europe, has today published its Annual Report 2010-2011, entitled “Staying online abroad: WiFi, the international mobile internet access solution for the perceived future.” Trustive’s annual report is the result of a detailed analysis of mobile internet usage statistics, customer feedback and identified trends.
Trustive primarily offers travellers comprehensive WiFi coverage by combining the hotspot locations of more than 80+ leading WiFi operators into one unified, global network of 220,000+ premium WiFi hotspots in 130 countries. Network traffic has grown across Trustive’s entire WiFi network over the last twelve months, with Europe (its traditional stronghold) seeing an increase of 300%. However, Trustive’s position as a leading world player is reinforced by a resounding 900% growth in traffic in Latin America and a 250% increase in traffic in the Asia Pacific region. The list of Trustive’s top 20 airports is also testimony to its growing international status, with the inclusion in this list – for the first time – of 8 airport hotspots located outside the E.U. (1 South African, 5 Latin American 2 Asian airport hotspots).
Over recent years, Trustive has witnessed the changing habits of its customers as they not only embrace innovative new technology, but also learn to master its inherent subtleties in order to make their chosen devices work for them. “Devices” being the operative word as travellers rely increasingly on a portfolio of 2 or 3 mobile internet devices during their trips; this year it’s interesting to note that tablets are slowly replacing laptops.
Finally, in the year since Trustive launched its combined WiFi & 3G service, customers have quickly become accustomed to relying on Trustive WiFi for their data heavy tasks whenever possible and using the 3G service as a back-up, for times when a mobile internet service connection is essential; the average session data upload and download volumes for WiFi customers is 14MB and 39MB respectively for laptop & netbook users and 2.9MB and 33MB for smartphone and tablet users, compared to just 0.3MB and 1.7MB (laptops and netbooks) and 0.1Mb & 0.5MB (smartphones and tablets) for 3G customer sessions. By becoming data savvy and planning their WiFi usage in advance, Trustive customers are maximising their cost savings by benefiting from Trustive’s no download quota policy (applicable on all WiFi sessions) whenever and wherever possible. Trustive customers are also making use of both Trustive’s WiFi and 3G services in order to use VoIP and IM services during their travels, both of which offer enormous savings compared to traditional GSM call roaming costs.
A full copy of Trustive’s Annual Report 2010-2011 is available for download at: http://www.trustive.com/static/report2010-2011.pdf
Trustive gives travellers comprehensive WiFi coverage by combining the hotspot locations of more than 80+ leading WiFi operators into one unified, global network of 220,000+ WiFi hotspots in 130 countries and allowing Trustive customers access to these locations through a single click (single username and password plus a range of WiFi software for both computers and smartphones that automate the log in process). For more information about Trustive’s range of mobile internet access services or to consult Trustive’s online coverage directory, please visit www.trustive.com.
If you are an operator, interested in joining or using Trustive’s world-class WiFi network, please visit: http://www.trustive.com/operators/